MASS MEDIA

Exercise 1.Read and translate the text.

Mass media – that is press, radio and television play an important role in the life of the society. They inform, educate and entertain people. They also influence the way people look at the events and sometimes make them change their views. Mass media usually create public opinion.

Millions of people watch TV and read newspapers in their spare time. People listen to the radio while driving a car. On the radio one can hear music, plays, news and various discussions of current events. Lots of radio or TV games and films attract large audience.

Newspapers give more detailed reviews of political life, culture and sports. Basically they are read by the people who are subscribers and those who are interested in politics.

There is a lot of advertising in mass media. Many TV channels, radio stations and newspapers are owned by different corporations. The owners can advertise whatever they choose.

But we cannot say that mass media do not try to raise the cultural level of people or to develop their tastes. Mass media bring to millions of homes not only entertainment and news but also cultural and educational programmes.

There is a great number of TV channels, cable TV, satellite TV and lots of radio stations and newspapers now in the Russian Federation.

Exercise 2.Quote the sentences in which these word combinations are used in the text.

To inform people; spare time; detailed reviews; different corporations; to develop their tastes; the Russian Federation.

Exercise 3.Agree or disagree with the statements.

1. Mass media inform, educate and entertain people.

2. Millions of people don’t watch TV in their spare time.

3. Newspapers give more detailed reviews of political life, culture and sports.

4. There is not much advertising in mass media.

5. Mass media bring to millions of homes not only entertainment and news but also cultural and educational programmes.

6. There are a lot of radio stations now in the Russian Federation.

7. Many TV channels, radio stations are owned by different corporations.

Exercise 4.Answer the following questions.

1. What is mass media?

2. How do mass media influence people?

3. Does the audience of TV and radio differ?

4. Do you think that advertising is useful?

5. What English (Russian) newspapers do you know?

6. What is your favourite TV programmme?

7. Do newspapers give more detailed reviews of political life?

8. Do mass media usually create public opinion?

Exercise 5.Give the plan of the text.

Text 2

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