What is Web Development?

The phenomenal growth of the World Wide Web since its development in the early 1990s has changed society in many ways. With Internet use penetrating the average household, a new set of career choices has sprung up to meet consumer demand. Web development is an occupation that exists only because of the enormous success of the Internet.

While the Internet was first created to exchange information, the development of the World Wide Web and its multifaceted capabilities has led to an entirely new marketplace. Electronic commerce, better known as e-commerce, grows every year. Most major retail businesses conduct transactions online, and nearly every business has some sort of online presence.

Business Web sites are not limited to retail sales. Even organizations that do not sell or process transactions via the Internet still need an Internet presence to distribute information. Colleges, charities, and even rock stars' fan clubs make extensive use of the Internet. Even young children have learned to use search engines to research their favorite topics.

Someone created all those Web sites that people visit. Modern Web publishing software allows an average person to create a Web page and get it online. Business sites are more complicated. The best Web sites are carefully organized so that Web surfers can easily navigate their way around to find exactly what they want. That doesn't just happen. A skilled designer or Web developer usually is the one responsible for creating that Web site.

Although many use the terms Web developer and Web designer interchangeably, there are differences. Whereas most people with a little creativity and a good software program can design a Web page, "developing" a Web site demands a much higher degree of understanding computers, software, programs, systems, and human behavior.

Web development involves:

· Creating dynamic content for a site,

· Programming its special features,

· Selecting and setting up the proper software,

· Assessing the organization's hosting needs, and

· Making sure the entire process runs smoothly.

Whether development includes designing the pages depends upon the individual job description. Any organization that wants more than a simple Web page with a name and basic information, such as interactive features, video, or audio, needs a Web developer. When purchases are being conducted online or other sensitive information is exchanged, a certain degree of security is required as well.

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