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INTERACTIVE MOVIES

Every year, nine million people in the USA sign up for educational courses in film-making techniques, whilst dozens of magazines aim to update fans on the progress of forthcoming productions.

A Los Angeles-based Internet start-up is aiming to tap into the national obsession with films by taking fans into the studios on-line (1) …………… . Through its website, the company aims to build a community of fans for these movies, who will gain access (2) …………… . These will give insights into the working of directors and cinematographers and, crucially, also offer fans the chance to contribute to the creative process itself.

In this way, it is hoped to make the audience into ‘emotional stakeholders’ in the film. It is a natural extension of the process which keeps viewers glued (3) …………… . The company aims to extend this principle, however, so that the feeling of involvement begins whilst the film is actually being created. Participating film-makers will present selected parts of their work-in-process on the website, giving users the opportunity (4) …………… .

The benefit to film-makers will be twofold. As well as receiving this valuable critical input, they will be able (5) …………… . Around 150,000 people have already expressed an interest in the scheme. That represents quite a large group who, given their previous involvement, will be likely (6) …………… . And if they like both the film and the experience, they’ll tell their friends.

Ato comment on what they’ve just seen

B to cut down on marketing expenses

C to just such a network of informal critics

D to meet participating directors on equal terms

E to progress reports from participating studios

F to strike a balance between creativity and interactivity

G to television soap operas week after week

H to want to see the finished product

Ito watch the making of certain movies in production

6. Read the article about some of the innovations which have been introduced in film production. Mark the statements which follow as

TRUE (T) if the statement agrees with the views of the writer,

FALSE (F) if the statement contradicts the views of the writer, or

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