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1) What is the main reasons why American stars are «eagerly appearing» in Japanese commercials?

a) The stars are paid large sums of money.

b) The commercials are run in Japan and USA.

c) The stars will be asked to take part in national films of Japan.

2) What do American stars like in Japanese commercials?

a) Both products and services.

b) Consumer products only.

c) Services only.

3) Which of the following sentences does notexplain why American stars seldom appear in commercials in the United States?

a) They are not paid enough.

b) They are afraid that appearing in a commercial will harm their image.

c) In the United States, appearing in a commercial is the sign of a raising career.

4) Which of the following statements is true?

a) All actors are paid the same fees for appealing in Japanese commercials.

b) British stars can earn as much as American stars for appearing in Japanese commercials.

c) Sports celebrities are paid more than movie actors for appearing in Japanese commercials.

5) Complete the following sentence with the best answer:

In the 1950s,

a) … there were no commercials in Japan.

b) … a few American stars appeared in Japanese commercials.

c) … only Japanese actors appeared in Japanese commercials.

6) From the very beginning American stars were considered to be:

a)… the ultimate status symbol;

b)… good actors;

c)… appeal in commercials;

Insert necessary words:

7) Any star does not discuss…

a) few items;

b) fees;

c) celebrity.

8) It may be stated that only some advertising company can… to make commercials with stars

a) admit;

b) permit;

c) afford.

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